Yes, Virginia, there really is a residential market in some cities.  Think second homes, think very expensive.   There really are homeowners who wish to have breathtaking foliage in their homes and are willing to pay for this service.   Most of the time these homes are in warm climates, very cold skitype settings or in tourist draw areas.  Entry into this market is usually effected by doing model homes or working with residential interior designers or by word of mouth recommendations from existing residential clients.  However, because there is always more than one way to skin a cat, there are some other ways to get residential work that you might not have thought about.

• Gated Communities
   Often froups of homes function as a community under the aegis of homeowner’s association or property management firm.  Consider contacting these entities to see if you can become the officially approved interiorscape services firm for that community.  Maybe in return you can provide plants and/or service for their clubhouse or sales office at a reduced fee.  For that you are also given a list of homeowners and permission to contact them, or if this is not allowed, maybe they will let you come to one of the Homeowner Association meetings and make a presentation (15 minutes, bring photos, business cards, cookies and punch). Emphasize your design skills, expertise, and how security conscious you are.
• Time Share Properties
   Again, the Sales Office is the contact point.  See above for strategy.
• Existing Residential Clients as Referrals  
  If you are already doing work for residents in the area, ask if they will put a recommendation in writing and give you permission to mail a one page marketing piece to their neighbors.  Always check to see if this is permitted if there is an association.
• Think Outside the Box
   Don’t limit your services to just the inside.  Pools, patios, and front entrances are great locations for our brand of "instant gratification" using plants and containerized blooming.  Sometimes these are just for a couple of seasons, sometimes year round.  It all depends on climate but most of these are services that high end residential can utilize.
• Light ‘Em Up
   And don’t forget the Holidays.  Inside-gorgeous trees, wreaths and garland.  Outside-Holiday lighting.  In or Out , market your full range of products and services.