What is the most frustrating thing about calling prospective client’s?  Bet it is when you get their voice mail and have to leave a message and then wonder if/when they will call back.  Well Punky, let’s just see if we can tighten up and increase your chances of the all important callback.

• Say something to get the listener’s attention.  Or, say something about the benefits of your products and sevices?
• Say something to make them wanting more information. Pique their curiosity.
• Did you tell them that you are available at any time?
• Did you tell them when it is best to call.  And, if in another time zone, the hours their time when to call you.
• Did you give them your cell?
• Did you put their info, name and number in your cell phone address book so that you will be alerted when they make the  call back?
• Did you leave your name and number and did you include any area code?
• And did you give your business name and did you leave all this info SLOWLY?  Remember, you know your name and number, they do not.  SPEAK SLOWLY!
• Was your tone of voice inviting and sincere, believable? 
• At the end of the message, did you repeat the name and phone number?

In addition, may I suggest you actually call your own message unit and pretend the voice on the other end is not you but a prospective client.  Make your pitch for a return call, go home and listen with a kind but critical ear.  You just might change a few things and get better results.

Now go out there and sell some TOPsiders for me.